Gas station advertising
We all need gas for our vehicles and it is necessary for our daily trips, but have you seen the fuel pump is positioned advertising for you in traffic? It seems kind of products you buy, know, know how to do it. With the rising price of gas continues to fall while the cost of a barrel of oil - works like this? We have all our cars, trucks and vans with gas, but actually goes into a nearby convenience stores attached to petrol stations to fill in forms?
During a recent visit to Massachusetts, where we run out of gas, so we found a gas station and decided to fill up when you enter my credit card to cancel I was greeted with "Welcome Dave Bradley," today, if they can do this but monitor what you buy and then sold to a third party can get the information that marketing organizations can, as you can about the products you buy when you visit a gas station designed.
Before you pay at the pump became popular, convenience stores were pretty good, because most people (including myself) tend to buy soft drinks and sandwiches for lunch, while the payment industry and has become a gas pump to pay retailers looking for new ways their products and digital signage market is a sure way to do this.
Is this something for the future or just around the corner?
See the image of the payment for the gas to the gas station and bid on the digital display, a sandwich and drink and to me a key to the "Buy it now" and they pay for gas at the entrance is now one of the branch employees printed shopping will take you to your car . What would it do that? Only a few optimizations of digital signage software as possible and this is another reason to pump the advertising is so successful - because of its flexibility. Digital signage is so flexible almost any company can use it to some degree to market products to visitors at the pump.